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Tria Health Names Larkin O’Keefe as President

Larkin 2

Overland Park, KS (August 2, 2016) – Tria Health, the nation’s leading medication management solution, has named Larkin O’Keefe as its new President. O’Keefe brings more than 20 years of experience in sales and spent 17 years in the PBM industry as co-founder and CEO of MedTrak Services.

During his leadership, MedTrak Services was honored as one of Kansas City’s fastest growing companies for 12 years. In his new role at Tria Health, O’Keefe will use his expertise to focus on company growth by leading its sales and marketing team.

“We are very excited to have Larkin join our team,” said Jessica Lea, CEO of Tria Health. “His expertise in the pharmacy benefits industry and sales leadership will help foster Tria’s growth and stay competitive in this marketplace.”

O’Keefe serves as an active member of Tria Health’s Board of Directors and helped develop Tria’s innovative business model when the company launched in 2009.

“I’m looking forward to taking a more active role in Tria’s day-to-day operations,” said O’Keefe. “Tria Health has a unique product that can have a substantial impact on a company’s bottom line by helping them reduce health care expenses, keep employees healthy and make sure they’re getting the best value from their PBM.”

Larkin graduated from the University of Kansas and worked in health care sales for several years prior to starting MedTrak Services and Tria Health.  Larkin is professionally active in the health care community serving on the multiple boards within the Kansas City community, including the Visiting Nurse Association of KC (VNA) and Tria Health.

About Tria Health: Tria Health provides personalized chronic care management to help employers mitigate risks and control health care costs. Tria’s clinically-trained pharmacists focus on resolving the overall mismanagement of medications and gaps in care to eliminate unnecessary costs and health risks.

Learn more about Tria Health by visiting

Tria Health Contact: Katherine Gregg Director of Marketing & Communications 913.322.8473


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